The ads powered by RetargetApp will be shown to your website visitors who viewed at least one product on your website and left without buying it. The ads will be shown to them for up to 10 days after the last store visit or until the purchase is made.
The 10-day period has been chosen after a careful research as the optimal period for retargeting as it doesn’t let the user get tired of seeing your ad.
The ads will not be shown to those users who only viewed the main page of your website as there are no relevant products to display to them.
The ads will not be shown to those users who viewed products in your store prior to RetargetApp installation.